Geografie 2026, 131, 125-146
Study on interpretation system of world geopark based on tourists’ needs and preferences: A case study of Dali Mount Cangshan Global Geopark, Yunnan, China
, Xixi Chen2, Xiongkun Nie2, Xiaodi Duan3
1Tianjin University, Tianjin, China
2West Yunnan University of Applied Sciences, Dali, Yunnan, China
3Dali Vocational and Technical College of Agriculture and Forestry, Dali, Yunnan, China
Received June 2025
Accepted March 2026
This study takes the Cangshan World Geopark as the research object, focusing on the needs and preferences of tourists. Through a questionnaire survey method, 562 valid samples were collected, and the principal component analysis method was used to systematically explore tourists’ preferences for the service types, thematic information, and media forms of the geological park interpretation system. The study found that tourists have significantly higher preferences for basic park guide services, natural environment-related interpretation themes, and multimodal audio-visual interpretation media. They also have dual needs of geological science popularization and local culture experience. Optimizing the interpretation system that meets tourists’ needs can not only enhance tourists’ geological park tour experience and knowledge acquisition efficiency, but also strengthen tourists’ awareness of geological heritage protection and local culture identification, thereby promoting the sustainable development of ecological tourism and community support in world geological parks.
Keywords
geopark, visitor demand and preference, interpretation system, principal component analysis method, questionnaire survey.
Funding
The article was prepared with the aid of financial support from the 2025 Annual School-level Teaching Quality Improvement Project of Dianxi Applied Technology University “Research on the Reform of Landscape Architecture Design Course Based on the CDIO Teaching Model in the Context of New Engineering Education – Taking Dianxi Applied Technology University as an Example” (Project Approval Number: 25JG09).
